Camping literally translates from English as “living in a camp.” The camping is a summer camp for tourists with prepared places for setting up tents, installed light houses and parking areas.
The camping area is landscaped, toilets are installed, electricity is supplied, in general, maximum conditions are created for people who love active recreation in nature. At the same time, the camping format, unlike expensive recreation centers and sanatoriums, allows you to get maximum conditions for living in nature, away from the bustle of the city, at minimal cost.
In Europe, camping primarily means an area with motor homes, located somewhere in a picturesque corner of nature, where there are also shops, cafes, swimming pools, sports and children's playgrounds, places for recreation - rivers, lakes, the sea coast.
This area is very developed in European countries. If you look at the statistics, every third European resident spends their holidays in a mobile home every year. At the same time, there are more than a million mobile houses throughout the European Union.
Unlike Western Europe, the culture of free movement in Russia has not yet been developed. And the main reason for this is the lack of tourism infrastructure. Although we have plenty of attractions and natural beauties. It is not without reason that for several years now the tourism business in our country has been one of the priority areas in the state policy for the development of small and medium-sized businesses. Therefore, entrepreneurs who apply for government support to open a campsite will be given priority attention.
Moreover, the incomes of many Russian residents do not allow them to vacation in expensive hotel complexes and hotels. For such people, camping will be an excellent alternative to outdoor recreation at a relatively low price. For many, this is an ideal option for budget tourism in the summer.
There is no specific recipe for a successful campsite location. Ultimately, everything depends on the tourist attractiveness of the territory, the presence of natural beauty and the target audience of tourists. Basically, campsites are located in resort areas, on the outskirts of cities, near reservoirs and picturesque places.
The camping area is being landscaped and landscaped, cleared of garbage, and a beach is being built. As a service, electricity and water are supplied to the camping area (well drilling), shops, cafes, sanitary blocks, a dance floor, and swimming pools are installed.
An approximate list of starting costs for organizing a campsite for 100 places on a land plot of 0.5-1 hectares (according to experts):
- Project development, communications – 300,000 rubles;
- Preparation of a land plot (leveling, landscaping, fencing, etc.) – 100,000 rubles;
- Construction of summer houses, purchase of tents (yurts), sleeping bags – 600,000 rubles;
- Inventory (tables, chairs, dishes) – 100,000 rubles;
- Sanitary blocks – 150,000 rubles;
- Construction of an administrative building, store, cafe – 600,000 rubles;
- Advertising – 40,000 rubles;
- Other expenses – 100,000 rubles.
- Total investment – 1,990,000 rubles.
At the same time, according to experienced businessmen, at the initial stage you can save money by using cheap natural materials, for example, using willow for fences, straw mats for fencing, dry trees for gazebos and benches, and using easily assembled structures.
Considering the instability of demand for this type of service, at the beginning, it is worth installing summer houses, providing places for tents and trailers, installing sanitary units and equipment rental points. And as the number of visitors increases, build a dining room, cafe, store, sports ground, etc.
Camping organizers receive income from providing the following services:
Rent of camping houses for a day/week/month. The cost of renting a tent is on average $10/day;
They provide a parking space for the caravan. Trailer placement fee - $25 per day;
They sell food, drinking water, barbecue, firewood and charcoal for ignition;
They rent out boats, catamarans, bicycles, and sports equipment. Even gas stoves are available for rental.
Estimated income of a campsite for 100 places, subject to 30% occupancy and an average cost of accommodation of $15 per person, per month:
Rent of houses and tents – 405,000 rubles;
Income of the store and cafe – 350,000 rubles;
Other income (equipment rental) – 100,000 rubles.
Total – 855,000 rubles.
Basic expenses for maintaining a campsite, per month:
- Wage. A minimum of 10 people will be required to maintain a campsite with 100 beds. Key personnel include administrators, security guards, cooks, salespeople, cleaners, accountants and medical staff. Approximate payment fund – 200,000 rubles;
- Insurance deductions – 70,000 rubles;
- Utilities - 30,000 rubles;
- Rent of land – 25,000 rubles;
- Taxes – 25,000 rubles;
- Other expenses – 60,000 rubles.
- Total – 410,000 rubles.
The monthly profit of the camping town is 445,000 rubles. With such indicators, the project should pay for itself in one season.
Camping organizers make good profits when major sporting events take place in close proximity, which can last for several weeks and attract millions of tourists from all over the world. For example, European football championships, Olympic games, hockey tournaments and so on.
To rent a plot of land for camping, you must contact the local administration. According to Russian law, you will have to participate in bidding for the right to rent the selected plot for a period of more than 6 months (such bidding is won in 99.9% of cases). Before this, you still need to register an individual entrepreneur or LLC and choose a taxation system.
What are the disadvantages of this business? Perhaps the most important drawback is the seasonality factor. And the further north the region is, the more significant it is. It is clear that it is more profitable to organize camping in the southern regions, for example on the Black Sea coast.
In such places, camping will operate for at least 6 months. The same cannot be said about the central part of Russia, where the campsite operates for 3-4 months at most. But this does not mean that camping in the northern regions is not profitable. Here, as in any business, a competent and creative approach to business is required, and profit will not be long in coming.
Organization of recreational facilities for advanced people
Near any city there is places favored by city dwellers for outdoor recreation. As a rule, this is the bank of a river or lake, which is approached by a beautiful forest and is accessible by car.
Naturally, these places are used completely arbitrarily - without permits or payment.
Any landscape is suitable for a yurt camp
So, enterprising people rented such a place from the local forestry enterprise among a pine forest not far from the river, fenced it with a chain-link mesh, and made a barrier out of a log. Placed on wooden boards several yurts, there are cot beds in them, nearby they made fire pits from large stones, tables and benches from logs - and every tourist knows how to quickly and almost for nothing set up a bivouac. This is how Russian camping turned out. What is the profit from it, you ask?
It turns out, first of all - paid guarded parking. Yes, yes, you need a guarded parking lot in the middle of the forest.
After all, as usually happens, the whole family comes on vacation. Naturally, the whole family wants to wallow in the river or wander through the forest - but no, someone has to hang around the car.
One day, you can receive visitors and make money
Therefore, city residents will willingly pay the same price for parking as in the city, just to relieve themselves of all worries and “have a blast.”
Next - firewood. Yes, my dears, the forest needs firewood! Because within a radius of a kilometer from such places up to a height of five meters (and as soon as they reach it?) you cannot find a single, even more or less thick, dry twig. And what’s a vacation in nature without a fire, and you want to barbecue. Experienced people carry logs and charcoal with them, but not everyone is like that...
Drinking water. You can, of course, take it with you, but someone will definitely forget. And why bring it if you can buy it on the spot?
Beautiful rest on the nature in ecologically clean yurts
It is better to place the bathrooms in a separate block, arranging the shower-toilet and shower-toilet separately. I will share my experience in constructing bathrooms inexpensively and at a solid three-star hotel level, which in forest-coast-field conditions is invaluable for the mental and physical comfort of camping guests!
Yurt rental. Rent of houses by the hour and day. No need to take it with you, no need to worry about it being stolen. Imagine, on Friday evening a family moves into a large, spacious yurt and for two whole days and two nights he turns into “Robinsons”, not caring at all about where to get his camping equipment and where to put it later.
Well, it’s understandable on weekends, you say, but where can you get clients on weekdays?
Firstly, summer is the vacation season and “weekends” stretch throughout the week. Travel companies are happy to work with recreation centers that are inexpensive on the market. Moreover, by providing clients with the opportunity to stay in standard rooms and yurts, they expand their offer and ensure that your campsite is constantly occupied.
Comfortable time spent in a yurt camp
Secondly, campsites are rented for tourist rallies, music and dance festivals, esoteric sessions, religious events, alumni meetings, weddings and anniversaries.
By the way, it’s just as possible to take company employees out on weekends to “ corporate parties"from Friday to Sunday.
Interior of a yurt
And of course there should be a store- barbecue, cookies, chips, soda, Snickers, ice cream - a good appetite in the fresh air.
And providing you with additional money will help you related services:
— Rental point tourist equipment, balls, rackets, mountain bikes
—Rope park, archery and crossbow shooting range
— Master classes in wicker weaving, fusing, pottery, for making yurts!
— Donkey, horse and camel riding Local livestock farmers will help you organize, as well as the supply of fresh meat for the barbecue.
All kinds of ethnic entertainment, outdoor games, extreme tourism for guests of the yurt camp
I think things will go well for these enterprising people. We should visit them closer to autumn. And I wish you to cast aside prejudices and turn your good ideas into money.
Business plan for organizing a tourist center.
Earn money on weekend tours, as well as renting out housing for daily rent! We organize camping.
To organize your own camping you need to purchase from 5 to 10 yurts.
Let's turn to the golden mean and calculate for 7 yurts costing 50,000 rubles each.
1. Purchase and installation of a yurt. .
- 50,000 rubles – the cost of a ready-made yurt kit
- 5,000 rubles – carrying out the necessary communications
- 5,000 rubles – purchase of furniture
Thus, it will cost you 420,000 rubles to purchase and install 7 (seven) yurts.
2. Land plot.
To organize a tourist site, a minimum of 30 acres of land is required. The territory can also be rented.
Quick recoupment of the yurt camp
3. Maintenance costs
The cost of landscaping work at a tourist site will be 30,000 rubles. Installation of utility unit. It also houses a security guard, an administrator, and equipment storage. It is possible to combine with a shared bathroom. node – 50,000 rub. Water is supplied from a well, and wastewater and sewage disposal occurs right there in the septic tank. Drilling a well will cost you 20,000 rubles, installing a septic tank 35,000 rubles, the cost of the septic tank itself is 30,000 rubles. Total: 165,000 rub. 3 kW per yurt is consumed per day for 10 hours of continuous operation of all lighting. In total, for 7 yurts for 100 visits per year each, based on the cost of 3.5 rubles/kWh, the following amount comes out: 3*(7*3.5*100) = 7,350 rubles/year; Minimal staffing is required, because... the object cannot be loaded daily. In total, the staff consists of: an administrator, aka a cleaner, aka a wardrobe maid, a janitor, a technical worker. 10,000 rubles are allocated for each person, because... no permanent stay on site is required. A little more money will be required to organize the protection of the territory - 15,000 rubles.
Total: 45,000 rub./month. during the summer season and year-round security or 300,000 rubles/year.
The total costs in the first year will be: 892,350 rubles. in the first year.
Yurt camp with all amenities. Business plan for the organization of yurt camping
4. Annual revenue
Based on 100 visits per year costing 3,000 rubles/day/yurt, the revenue of a tourist facility from 7 yurts will be: 7 *(100 *3,000) = 2,100,000 rubles.
5. Project payback.
Thus , the project pays off in less than 1,5
months of work, or ratherfor the period in which it is possible to realize 43 days of full occupancy of the campsite
In the first year, the estimated costs will be 892 350
rub.
Estimated income is RUB 2,100,000/year.
6. Additional income.
This business plan only considers options renting yurts daily.
However, another large type of income may be the provision of additional services (renting out places for tents, organizing corporate events, a bathhouse, car parking services, selling firewood for a fire, renting barbecues and other tourist equipment, organizing trade, etc.).
Winter and summer we sleep in a yurt from Yurtalux
The idea of opening a campsite is perfect for owners of summer cottages and private country houses with a fairly large adjacent territory that is not occupied by plantings.
Nowadays, for urban residents, rest outside the city, in the fresh air, is very valuable. After all, after the intense pace of city life, you really want to breathe in clean, healthy air, sit by the river or by the fire. Not everyone can afford to buy expensive suburban real estate, especially since to get out of town, you often cannot do without an all-terrain vehicle. It is not advisable to buy such a car for a person who lives in the city - it will consume a lot of fuel and is inconvenient to park.
Necessary resources for opening a mini-camping:
- Prepared area
- Tents, sleeping bags, rugs, blankets, mattresses, barbecues, folding furniture, etc.
People who are not familiar with tent camping will most likely choose a comfortable, equipped campsite located quite close to the city. Also, your clients may be those who want to spend an unforgettable and eventful weekend in the fresh air, but do not have their own dacha or house in the countryside.
If your campsite is located not far from an intercity highway, your potential clients will include travelers who will need rest during the trip.
You can earn additional income from selling fresh vegetables, fruits and berries grown in your own garden
If campers have already come on vacation with their tents, then they will probably want to take advantage of an organized place with an outdoor shower, a comfortable bathroom, a barbecue, a place for making a fire, drinking water and other necessities for a comfortable pastime.
You can earn additional income from selling fresh vegetables, fruits and berries grown in your own garden. If you also raise pets, offer settlers fresh meat and eggs.
Before opening a mini-campsite, it is necessary to carefully carry out all the preparatory work on the site - remove unnecessary trees and shrubs, but leave fruit-bearing trees that provide shade. The ground on the site should be flat, covered with a lawn - roll or real. Completely equip the toilet, outdoor shower, washbasin, electricity and water supply, also do not forget about a reliable gate, fence and gate. Provide part of the area for parking customers' cars. Children will often come to such events, so think about recreational facilities for the little ones. For example, set up a children's sandbox or rope swing. Take care of a first aid kit, towels, dishes and utensils, and basins for washing clothes.
When purchasing tents, keep in mind that they will be required in different sizes - both double ones and for entire families with children.
To advertise your mini-campsite, place advertisements on the Internet, on forums where lovers of such recreation communicate, and also post advertisements with your contacts in cities nearby the campsite. If you expect customers to drive along the highway, place large signs along the highway with signs and attractive images of your campsite.
Attachments: from 450,000 rubles
Payback: from 5 months
Every person has pleasant memories associated with outdoor recreation. Many people regularly organize wonderful leisure time for themselves and their loved ones in beautiful places. However, there are many who do not have the equipment and appropriate skills necessary for a complete and comfortable vacation. Camping will help them discover this wonderful form of leisure.
Business concept
Camping is usually called any pre-prepared tourist camp that has the necessary set of amenities. Choosing a place for a camp and, accordingly, a target audience opens up wide scope for flights of imagination.
There are several main directions. This could be a camp aimed, for example, at hunters and/or fishermen, and then it should be located as far as possible from civilization, in the most inaccessible places with almost virgin nature. Of course, organizing a camp in such a place is a difficult and expensive undertaking, but the high price for the services (for example, the transfer often includes a helicopter transfer of a small group, and its price ranges from 50,000 rubles per person) more than compensates for all costs.
Hunters and fishermen are usually unpretentious people; centralized food and the necessary minimum of household amenities will fully satisfy their needs. In this case, experienced rangers can be included in the package of additional services.
Another option is to organize summer camps in tourist-attractive places, for example on the Black Sea coast. More serious infrastructure is required here. It is necessary to supply electricity and water (a well is being drilled), it is advisable to organize a small retail outlet with the most necessary goods on the territory.
We must be prepared for the fact that arriving tourists will not only have their own tents and sleeping bags, but even basic things like iron utensils and flashlights; all of this must be provided for them if necessary.
In addition to living conditions, you will also need to organize leisure activities, for example, negotiate with local entrepreneurs to organize excursions.
Finally, the third option is to organize camping near large populated areas for people who want to spend a weekend in nature, but do not have their own suburban housing. Considering that organizing camping is a seasonal business, you can combine options by preparing areas for camp in advance and promptly transporting equipment. You should also carefully monitor the calendar of sporting events; for example, the World Cup, which will be held in Russia in 2018, guarantees a huge influx of wealthy foreign tourists.
What will be required for implementation?
If camping is planned on non-owned land, permission from the local authorities will be required. Once it is received, you can begin preparing the camp. The territory must be cleared of debris, landscaped and landscaped. A field kitchen, showers and toilets are installed, awnings are stretched, and places for tents are marked. The next stage is the purchase of equipment. Here is a sample list of what will definitely be useful:
- tents (from small double to four-person tents with a vestibule between the living compartments), sleeping bags and sleeping mats;
- folding tables and chairs, sun loungers;
- necessary kitchen utensils, gas cylinders;
- dishes;
- the required minimum of medications;
- sports equipment for leisure activities.
Reliable suppliers of products for the field kitchen will be required. The number of staff will depend on the size of the camp, for example, for a mini-camp for 20 people, a cook and an administrator will be enough. If the list of services provided includes a transfer, you can try to organize group discounts on transportation. The most effective advertising would be to place ads on thematic websites and forums; if the campsite is located near major highways, it is worth placing signs on roadside advertising structures. To organize a camping site, it is enough to register an individual entrepreneur; you do not need a license.
Step-by-step launch instructions
- Register an enterprise, choosing the form of ownership as individual entrepreneur. We select activity code 55.3 “Activities for providing places for temporary accommodation in campsites, caravans and tourist trailers.”
- Obtain permission from local authorities.
- Arrange the territory.
- Purchase equipment.
- Conclude agreements for the supply of products.
- Select staff.
- Arrange for transfers and excursions (optional).
- Conduct promotional events.
Financial calculations
Financial calculations highly depend on the chosen format and size of the campsite; the figures below are relevant for a summer camp for approximately 20 people.
Start-up capital
Monthly expenses
How much can you earn?
Payment for food and equipment provided will be 600 rubles. per day per person. Provided that at least 12 people are in the campsite at the same time, the monthly income will be 215,000 rubles, respectively, the net profit will be equal to 135,000 rubles. Additional sources of income can be interest from excursions organized with the help of local entrepreneurs and rental of equipment to tourist groups at times when the campsite is not in operation.
Payback period
Even taking into account the average duration of the season is about 5 months, the campsite will fully recoup its costs in the first season of its existence.
Risks
Organizing a campsite, like any type of business activity, is not without certain risks. The most dangerous thing, which also cannot be influenced in any way, is dependence on the weather. A cold and rainy summer, for example, will reduce the number of clients to a minimum, which will not even allow you to recoup the operating costs. There is also a high risk of encountering an incorrect assessment by the entrepreneur of the potential of a camping site. Stabilization of the economic situation and an increase in the level of income of the population can also reduce the flow of people wishing to live in campsites.
Bottom line
Organizing a camping trip is a great opportunity to take your first steps in business. Investments are minimal, payback is extremely fast. If the chosen place for the camp does not live up to expectations, there is always the opportunity to try to change it next season, because most of the equipment can be easily transported. At worst, most of the inventory can be sold or rented out, at least partially offsetting the costs. But if you hit the bull’s eye, there are good prospects for business development. You can increase the number of places in the campsite, over time replace some of the tents with houses, build a bathhouse and organize a retail outlet, and all this is just a small part of the possible ways to develop a business.
